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Aug 6, 2026From Europe to Americas Biggest Races: How Mavic Became Part of US Cycling History Before many American riders owned their first set of Mavic wheels, they knew the bright yellow cars. Since 1889 Mavic has built the technology that shaped modern cycling, and since 1973 its neutral support program has kept riders in the race no matter what jersey they wore. This is how a French wheel company became part of American cycling.
Aug 5, 2026Mavic Wheel Technology: The Innovation Behind Faster Road, Gravel, and Mountain Bike Wheels Since 1889, Mavic has built wheels around a simple idea: every innovation should solve a real problem for riders. Inside the aero carbon spokes on the new Comete 50, the UST tubeless system Mavic pioneered, and the hub and bearing engineering that keeps a wheel rolling season after season.
Aug 6, 20262026 Women's Tour de France with St Michel–Preference Home–Auber93 From the start in Lausanne to the finish in Nice, the stages of the Tour de France Femmes with St Michel–Preference Home–Auber93. To tackle these terrains and race paces, the team can count on two complementary Mavic wheelsets: the COMETE 50 and the COSMIC SLR 45.
Aug 6, 2026St Michel–Preference Home–Auber93: Seven Riders, One Team at the Start of the Women’s Tour de France They are French, American, Canadian, or Spanish, and they’re competing in the 2026 Tour de France Femmes. Seven different backgrounds united by the same jersey and the same goal: to put St Michel–Preference Home–Auber93 front and center in the race.
Jul 21, 2026Ride with Confidence: How Mavic Supports US Cyclists After the Purchase A Mavic product is built to last, and the support behind it is built to match. Learn how Mavic Care covers your ride with a two-year warranty, extended and lifetime coverage on eligible products, US-based customer service and repairs, genuine parts stocked domestically, and Crash Replacement discounts. Registering within two months of purchase is what unlocks the extended benefits.
Jul 13, 2026Winning Back the Podium of Desirability Mavic CEO Alberto Morgando and US Marketing Manager Josh Saxe sat down with Escape Collective to talk about the future of the brand and what it takes to win back the podium of desirability. Innovation, rider trust, and 140 years of engineering point the way.
Jul 9, 2026KTM MTB Racing: Max Foidl Close to the Top 10 in La Thuile KTM MTB Racing delivered a strong performance in La Thuile with encouraging results. Max Foidl secured a top-15 finish and moved even closer to the top 10, while Mathys Guay and Giada Specia also put in top-level performances against the best riders.
Jul 9, 2026Continental Atherton Racing: Malik Boatwright on the Podium in La Thuile It was a successful weekend for the Continental Atherton Racing team in La Thuile, with some outstanding performances. Malik Boatwright secured another podium finish in the Juniors with a 2nd-place finish, while Luke Wayman posted an excellent Top 15 result.
Jul 7, 2026Seven Leaders, Seven Flags, and a Set of Mavic Wheels at the G7 LOOK Cycle presented the 795 Blade RS to the G7 leaders, each in national colors and rolling on Mavic Cosmic S 42 wheels. Two French makers, one moment seen around the world, and a look ahead to the UCI World Championships coming to our mountains in 2027.
Jul 2, 2026Celebrate Freedom to Ride: Mavic's July 4th Sale Kicks Off a Summer of Cycling The Tour de France, Independence Day, and peak riding season arrive together this July. Shop the Mavic July 4th Sale for up to 30% off select road, gravel, and mountain bike gear, July 2 to 12.
Jun 30, 2026Heïdi Gaugain is the French amateur time trial runner-up! Heïdi Gaugain took second place in the amateur time trial and posted the seventh-fastest time overall at the 2026 French Road Championships, placing her among the top French professional women.
Jun 30, 2026Émilie Morier Wins Bronze at the 2026 French Road Championships On a demanding circuit around La Tour-du-Pin, Émilie Morier won the bronze medal at the 2026 French Road Championships. She managed her effort well before launching her attack in the final stretch, which secured her a magnificent third-place finish at the finish line.
Jun 22, 2026Mavic Returns to the Heart of French Competition! Mavic is making a major comeback as the official partner of the neutral support service for the 2026 French Cycling Championships. Alongside the French Cycling Federation, the French brand is returning to its historic role by supporting riders right on the race course, ensuring fair competition, and contributing to their safety. Thanks to its iconic yellow vehicles, Mavic has become a familiar sight for riders over the years.
Jun 17, 2026Hugo Dréchou Wins the Millau Gravel World Series Hugo Dréchou won the fifth edition of the Wish One Millau Grands Causses, a 130-km race around the Larzac region. After a close race, he won the sprint finish under the Millau Viaduct by just a few seconds.
Jun 16, 2026Grassroots Racing, Trail Communities, and the Mountain Bike Wheel Upgrades That Keep Riders Rolling From Vermont forests to Pacific Northwest mountains, grassroots racing keeps US mountain biking growing. Here is how the right wheel upgrade, from Mavic Crossmax carbon to durable Trail wheels, transforms your ride on any terrain.
Jun 16, 2026The KTM MTB Racing Factory Team Shines at the UCI XCO World Cup in Leogang The KTM MTB Racing Factory team delivered a strong performance at the XCO World Cup round in Leogang. Mathys Guay finished 14th in the men’s elite category, while Katrin Embacher secured a promising 4th-place finish in the U23 XCC race.
Jun 16, 2026Mona Mitterwallner Finishes 10th in the Elite Women's Category at the XCO World Cup in Leogang At the XCO World Cup round in Leogang, Austria, Mona Mitterwallner finished 10th in the women’s elite category as part of the Mondraker Factory Team XC. Mona Mitterwallner maintained a consistent performance throughout the race to secure a spot in the world’s top 10 among the best riders on the international circuit.
Jun 11, 2026Emilie Morier at the 2026 Giro d'Italia Femminile The 2026 Giro Femme ended on a high note for the St Michel-Préférence Home-Auber 93 team. Emilie Morier finished 22nd overall, including a 10th-place finish on Stage 3 between Bibione and Buja. Meanwhile, Alison Jackson secured an impressive 4th place on Stage 7 between Sorbolo and Salice Terme, in a hard-fought final sprint just off the podium.
Jun 2, 2026POWERPLUS – Unbound Life Time GP USA Arno Van Den Broeck finished 12th in Unbound, one of the toughest gravel races in the world. A race held in extreme conditions that forced many riders to drop out A top-level performance, driven by the consistency and efficiency of the Allroad SL Carbon over ultra-distance.
Jun 2, 2026Continental Atherton Racing UCI MTB World Series DH – Loudenvielle, France On one of the most demanding tracks on the circuit, Charlie Hatton secured a solid 17th-place finish and returned to the world’s Top 20, confirming his progress at the highest level. On this challenging terrain, the **Deemax DH** tires once again rose to the occasion, delivering control, precision, and reliability in the most technical sections. An encouraging trend in an increasingly competitive global circuit.
Jun 2, 2026St Michel Preference Home Auber93 – Giro d’Italia Women Today, the third day of racing for the women, they showcased the new Comete 50 bikes with a strong presence at the front and in the breakaways. Stage 1: Alison Jackson, 11th, the Comete 50 bikes just shy of the Top 10 in their first official Grand Tour appearance
May 29, 2026Mavic and the Rise of Gravel Cycling in the United States Gravel cycling has become one of the fastest-growing movements in U.S. cycling. See how Mavic Allroad wheels are helping riders explore, race, and ride farther across every surface.
May 20, 2026Experience the Launch of the All-New Mavic COMETE 50 at Signature Cycles Mavic and Signature Cycles are coming together in Darien, Connecticut for the launch of the all-new COMETE 50. Explore the event details, demo ride opportunities, product technology, and the partnership behind this special celebration of road cycling performance.
May 19, 2026Introducing the All-New Mavic COMETE 50 The all-new Mavic COMETE 50 combines aerodynamic engineering, lightweight carbon construction, and race-proven responsiveness in one versatile wheelset. Just 1315g per pair. Built to perform everywhere.