
As pioneers of innovation,
we’re shaping your future cycling experiences
137 years of history, always on the move
For 137 years, Mavic has never stopped moving forward.
As early as 1973, the brand launched its first program dedicated to aerodynamics, unveiled the lenticular wheel, and established neutral technical support, becoming a key player in professional cycling.
Major milestones, such as the victory ofGreg LeMond’s victory in the 1989 Tour de France while riding full Mavic gear, confirmed this momentum, which was further driven by thefirst 100% tubeless-ready carbon wheel (2016)and the adoption of carbon shoes by the peloton’s leaders in 2017.
In 2023, Mavic takes another step forward with the X-Tend motor platform, backed by 15 families of patents, and is preparingthe next generation of 32-inch platforms, accompanied by technologies currently in development, designed toset new standards for performance and integration.

Innovation: We Lead the Way
At Mavic, innovation isn’t limited to products—it shapes the standards of cycling.
Patents, proprietary protocols, contributions to ETRTO standards: Mavic actively participates in defining the rules that shape the global cycling industry.
Every idea is refined until its true value is proven: riding safely, farther, and with greater control.
Innovation isn’t just a stance—it’s leadership in action.

30 dedicated engineers and technicians
Behind every piece of Mavic equipment, a team of 30 engineers and techniciansis fully dedicated to research and development.
Advanced calculations,CFD, prototyping,wind tunnel testing, and field evaluations: every step is meticulously measured, analyzed, and validated.
Innovation only makes sense if it delivers performance.
That’s why Mavic relies on a unique fleet of 50 test machines, enabling the development of products that exceed UCI standards, with one constant requirement:safety and measurable efficiency.
Nothing is left to chance before a product reaches cyclists.

Performance: Pushing the Real Limits of Cycling
Mavic’s performance proves itself on the road.
Every solution is designed to transform the cyclist’s energy into real speed, stability, and control.
On the Comete50, the perfect alignment between the rim and the tire sidewalls, combined with aerodynamically optimized carbon spokes and tested under 1,500 N, maximizes aerodynamic efficiency.
Result:a 12-second gain over 50 km, demonstrated withThomas De Gendt.
Performance isn’t an end in itself—it’s your path to the future.

A Real Solution to Your Needs
When your ride is the priority, the technology must be flawless.
Mavic engineers innovate to ensure that every detail remains reliable, precise, and safe—no distractions, just your ride.
Safety, comfort, performance: everything is designed to support your actual riding.

More than 10 million cyclists
For over 136 years,more than 10 million cyclists, from amateurs to world champions, have ridden on Mavic wheels.
A unique legacy in cycling, built on trust, high standards, and shared performance.
Because innovation is only valuable when it has been tested by those who ride.

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