ISM light rim technology
Inter Spoke Milling
An exclusive Mavic patented concept, ISM involves the machining of the lower bridge of the rim between each spoke hole to create a light and rigid rim without reducing the durability of the rim
E-MTB
E-DEEMAX S 35 27,5
Designed and engineered for the unique demands of E-MTBs, this durable 27.5” wheel features alloy rims with pinch flat protection and all the latest Mavic technologies.
Read full description
Pair 275 : 2030 grams
Front 275 : 940 grams
Rear 275 : 1090 grams
Key benefits
Reduced risk of flats, stronger rim profile
PFP (Pinch Flat Protection) rim sidewalls have a wider contact surface at the top of sidewall, which significantly minimizes the risk of tire cuts and punctures. Super strong rim (ASTM 5) gives you the confidence to push your limits on rough terrain.
Increased traction, stability and control
Wider 35mm (internal) rim is optimized for lower tire pressure to maximize your grip, efficiency and comfort on the trail. Rim profile is optimized for modern trail tires from 2.6 to 3.2".
Most user-friendly tubeless system
Fully sealed rim with no rim tape makes it easy to mount and change tubeless tires. Leaving the upper rim bridge intact boosts the stiffness and the durability of the rim.
The right wheel and tire combination can improve your skills and upgrade the performance of your E-bike on challenging off-road terrain. The new E-Deemax S is built specifically for E-bikes and has some unique technologies to help you ride smoother and have more fun on the trail.
Our patented PFP technology (Pinch Flat Protection) features rims with a wider contact surface at the top of sidewall, which significantly reduces the risk of tire cuts and punctures. The wider 35mm rims allow you to run lower tire pressure for better traction, and the rims pair perfectly with trail tires ranging from 2.6 to 3.2-inch. Our patented Fore technology features a fully sealed upper rim bridge that eliminates the need for rim tape, making it the easiest system for mounting and changing tubeless tires.
ISM machining removes material from the rims in strategic areas to minimize weight without compromising strength, and our new Black Shield finish protects the rims against impacts and scratches. We use 28 straight-pull spokes (same spoke length throughout) for a strong connection between the rim and hub, which has our ultra-reliable ID360 double ratchet system for quick engagement and acceleration. Set up for either 6-bolt or center lock disc mounts, these 27.5” wheels are available for Shimano HG9, XD and Micro Spline freewheel bodies and come with UST tubeless valves, spare spokes and accessories.
Our patented PFP technology (Pinch Flat Protection) features rims with a wider contact surface at the top of sidewall, which significantly reduces the risk of tire cuts and punctures. The wider 35mm rims allow you to run lower tire pressure for better traction, and the rims pair perfectly with trail tires ranging from 2.6 to 3.2-inch. Our patented Fore technology features a fully sealed upper rim bridge that eliminates the need for rim tape, making it the easiest system for mounting and changing tubeless tires.
ISM machining removes material from the rims in strategic areas to minimize weight without compromising strength, and our new Black Shield finish protects the rims against impacts and scratches. We use 28 straight-pull spokes (same spoke length throughout) for a strong connection between the rim and hub, which has our ultra-reliable ID360 double ratchet system for quick engagement and acceleration. Set up for either 6-bolt or center lock disc mounts, these 27.5” wheels are available for Shimano HG9, XD and Micro Spline freewheel bodies and come with UST tubeless valves, spare spokes and accessories.
Specifications
Rims
- Material: Maxtal
- Material: S6000 Aluminum
- Joint: SUP welding technology
- Weight reduction: ISM
- E-Bike specific rim profile
- Tire: UST Tubeless and tubetype
- Internal width: 35 mm
- ETRTO size 275: 584x35TC
- Black Shield treatment (protects your rim against impacts and scratches)
- Pinch Flat Protection sidewall (minimizes the risk of tire cuts and punctures)
- Asymmetrical rim design
- ETRTO size 275: 584x30TC
- Fore tapeless tubeless technology
Spokes
- Material: steel
- Shape: straight pull, flat, double butted
- Nipples: Fore integrated aluminum
- Count: 28 front and rear
- Lacing: front and rear crossed 3, contactless
Hubs
- Instant Drive 360 freewheel technology
- QRM Auto bearing preload technology
- Hub available with 6-bolt or Center Lock® brake rotors
- Axles: Front 15X110 Boost ; Rear 12X148 Boost
Versions
- Disc standard : 6 Bolts or Center Lock®
- Hub width : Boost only (front 110, rear 148)
- Freewheel: SRAM XD, Shimano HG9, Shimano Micro-Spline
Compatibility
- Front axle: 15x110 Boost, convertible to 20x110 Boost thru axle with adapters
- Freewheel: Shimano HG9, XD or Micro Spline
- Rear axle: 12x148 Boost thru axle
Compatible Adapters and freewheel bodies
- Boost Non-Boost : 15mm front hub cap (V2372501 - Delivered with the wheel)
- Boost 20 to 15mm front adapter (12982801
- Boost : 20x110 boost front hub cap (V2680401 - Delivered with the wheel)
- Boost : Torque Caps for Center Lock hub (V2374401)
- ID360 Shimano HG9 alloy freewheel body (V3780101)
- ID360 Shimano Micro Spline alloy freewheel body (V3990101)
- ID360 Sram XD freewheel body (V3740101)
- Boost : Torque Caps (V2650401)
- Boost 20mm : 20x110 boost front hub cap (V2680401 - Not Delivered with the wheel, only compatible with INT6bolts hub)
Delivered with
- UST valve and accessories
- Multifonction adjustment wrench (delivered with rear wheel)
- 2 replacement spokes with each wheel
- Fore adjustment wrench
Intended use
- ASTM CATEGORY 5 : GRAVITY RIDING FOCUSED ON THE DESCENT
- Maximum tyre pressure: 255bar/37PSI with a 54mm tyre - 13bar/19PSI with a 125mm tyre
- Recommended tire sizes: 65mm to 81mm (25 to 32)
- For a longer longevity of the wheel, Mavic recommends that the total weight supported by the wheels doesn't exceed 180kg, E-bike included
Information on specified weight
- The weight of the wheels is announced at +/-5%, in XD/XD-R and Center Lock version, without quick release, nor valve, nor rim tape
Key technologies
UST tubeless technology
Traction and control
Universal Standard for Tubeless Ready to ride tubeless system The UST concept improves traction, control and comfort whilst reducing inertia and flats
Instant Drive 360 freewheel technology
The new Instant Drive 360 freewheel system is super light and efficient A large contactless rubber seal provides low friction, while a wide array of end caps makes it super versatile
Pinch Flat Protection sidewall (minimizes the risk of tire cuts and punctures)
20% less risk of puncture with PFP An e-bike specific innovation to significantly reduce the risk of tire cuts and punctures
QRM Auto bearing preload technology
Qualité de Roulements Mavic Auto
Our latest innovation Those cartridge bearings are of course double sealed with C3 internal clearance Their preload is automatically adjusted to guarantee a perfect spin with no play on the long run
Black Shield treatment (protects your rim against impacts and scratches)
New MTB rim treatment 2x superior lifetime against rock impacts and scratches
SUP welding technology
Stronger and smoother joint
Soudé Usiné Process After bending, the rim joint is arc welded The welded seam is then milled for a smooth finish
